Services

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If you are clear on your international strategy, I can add most value by helping you implement it.

If, however, you are uncertain about your future direction, I can partner with you to develop the right strategy, tailor made for your business. 

My 4 step approach focusses on helping you:

- Determine your current situation

- Develop a forward looking strategy to win

- Build a plan to support that strategy

- Measure your performance against that plan

Specific areas of assessment include:

- market prioritisation

- channel focus

- retailer selection

- route to market

- competitive set

- brand activation

- resourcing

- goals/KPIs

My promise is to help you develop a clear and uncomplicated strategy, underpinned by a visible and actionable plan that can live and breathe within your organisation, helping propel you towards your international goals.

Effective and efficient implementation of your international strategy is underpinned by expertise and local knowledge.

The internationalFMCG network has accumulated decades of experience across multiple geographies, including the UK, Continental Europe, North America, Africa, Asia and Australasia.

We can bring your plan to life by assisting with:

- partner/distributor selection

- in market set up

- supply chain

- commercial planning

- contract negotiation

- retailer presentations

- field sales

- regulatory advice

- translation

- digital marketing

- media

- PR

Choose to partner with internationalFMCG and accelerate the roll out of your international plan with the confidence that you are leveraging a broad team of experts with the understanding and local relationships to help you succeed.

"You don't build a business. You build people and then people build the business." - Zig Ziglar

Great international businesses depend on people working together as one team. This means your own international employees and those that support them in other areas of the business, plus your distributor or partner's employees.

Working at distance, across geographic, cultural and language boundaries brings an added dimension of complexity and risk.

internationalFMCG can help you navigate these challenges and build effective organisational capability aligned with your company values.

Specifically, we can help with:

- domestic recruitment

- in market recruitment

- interim cover

- capability assessment

- training and development

- mentoring

 - country cultural mapping

If you believe that there's an opportunity to strengthen and develop your team to build a foundation for growth, I'd be delighted to help.